Aligned puts therapists first
Build your private practice with high-quality client introductions, no monthly fees, and no interference with your work.
Built for therapists in private practice.

What does Aligned do?
The work of therapy is meaningful, but hard. You want to focus on helping your clients, not marketing or admin. Large platforms have promised to solve this problem for you, but end up taking unreasonable fees or dictating how you should work.
Aligned was founded to make it easier for therapists to practise, and for clients to find the right therapist. We believe that therapists deserve fair treatment and ethical fees, and that building a company around that principle leads to better outcomes for everyone.
We take the time to understand what a client is really looking for from therapy, and then match them with the right therapist from our network. This increases the likelihood of the client and therapist forming a strong therapeutic alliance, which research consistently shows drives better therapy outcomes.
For our therapists, getting matching right means a stronger referral flow, clients who are more likely to stay in therapy, and more rewarding work.
Why should I join Aligned?

Well-matched introductions
Other companies match therapists and clients only on practical factors like availability, location and budget. Aligned goes deeper, matching on goals, style and personal fit factors - leading to more successful introductions.

More pay in your pocket
Online platforms charge high annual fees, or “own” the client relationship and give therapists just a fraction of the session price. Aligned’s fees are lower, and only charged for clients who start paid therapy.

Therapy begins smoothly
We explain matches to clients, whilst educating them on how effective therapy can be and on what they should expect. Aligned thoroughly assesses each client’s needs before a match is made.
Does that sound good? Join the waitlist in 2 minutes
Questions? Keep reading for answers below.
How do I get started?
1. Join the waitlist (2 min)
Tell us where you practise and share a link to your profile. This is how we get to know you and where you fit.
2. We get in touch
If it looks like a fit, we arrange a short call to learn how you work, answer your questions, and explain how matching works.
3. Onboard and go live
You complete a short private form, and start receiving well-matched client introductions.
Is Aligned right for my practice?

You want to retain more of your earnings
You know your worth. You are doing good therapeutic work and you want a fair reward for it, instead of giving online platforms 30-50% commission for every session.

You want total control over your practice
You want to use the tools, email accounts and clinical methods you already use, to manage and conduct therapy sessions.

You want to grow your practice effortlessly
You want consistent, well-matched enquiries, without having to worry about your own sales or marketing or paying to list on directories

You want satisfying, well-matched work
You want clients who are a genuine fit for your expertise - people who engage, stay, and get better because the match was right from the start.
FAQs
How does client matching work?
All clients speak with us first, answering questions relating to their presenting issues, practical constraints, and various style and fit factors that can affect therapeutic alliance.
One of our experienced therapy-matchers then reviews their intake and matches to the ideal therapist for their case. Clients ‘approve’ every match, before contact details are shared both ways.
Can I offer therapy online, in-person, or even both?
You choose where you work. Aligned supports:
Virtual-only: Work with clients anywhere
In-person-only: take introductions from clients close to your office
Hybrid: offer both to improve your match frequency and income
How do you use AI?
We use AI for client intake if a client consents. Our AI matching agent, Ally, emulates a “superhuman intake coordinator” and can extract and understand client requirements in 10-15 minutes, just like a human would.
Clients can always decide to do their intake and onboarding with a human instead.
Note that we’ll never support the replacement of therapists with AI. We’ve got your back.
How many introductions will I get?
We do not commit ourselves to a monthly number, but we aim for at least 1 introduction per month. We always prioritise quality over quantity, and you only pay when someone starts therapy.
Can I control my own pricing and availability?
Absolutely. You set your own hourly rates for individuals, couples and concessions (if offered). You tell us when you are available to receive new leads. Aligned works around your practice, not the other way around.
What are the fees and how do I get paid?
There are no monthly fees with Aligned, and you only pay for introductions if a client starts therapy.
We charge the first session fee, plus 10% of all subsequent session fees. This equates to less than 15% of fees for a client who completes 20 sessions.
You collect payment from the client in your usual way, and we invoice you monthly for our fees.
Is there lots of admin required?
Not at all. You use whatever tools you already use in your practice - we don’t interfere with how you work. You simply report monthly on the outcomes of the introductions that we send to you, and we invoice off of the back of this reporting.
What’s the catch? Sounds too good to be true.
There’s no catch. We’re building the first therapist matching service built truly for therapists. We don’t want to control your practice, we want to help you grow it.
We think being a therapist is a critical vocation, and we recognise that it’s getting harder, not easier. Join today, and help us fix that.
